Earnings +More pod #16

On the slate this week: LiveScore, betr and the new NFL season


Welcome to episode #16 of the E+M podcast. This week, Scott and Jake discuss Ringier Sports Media Group’s £50m investment in LiveScore and what is another sign of further convergence between sports-betting and media.

Next up, they discuss the micro-betting specialist betr, how it fits within the overall US sports ecosystem, where it stands with regard to issues such as latency, responsible gambling and the pricing up of markets. Finally, the new NFL season kicks off later today with the LA Rams taking on the Buffalo Bills; what can we expect to see over the coming season?

All live.

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Further reading

LiveScore: On Wednesday, LiveScore announced a £50m strategic investment by Swiss sports media group Ringier which valued the business at £500m. For more see tomorrow’s Weekend Edition.

Breaking: Kambi has announced the acquisition of front-end technology specialist Shape Games for an upfront consideration of €38.5 million. More on the deal also in tomorrow’s newsletter.

The startup month - September: Read the write-up on micro-betting specialist betr.

‘Central to the Simplebet and betr propositions is micro-betting and Levy told E+M that the “holy-shit moment” came when he first launched Simplebet and encountered a supply-side that was more geared for European sport as opposed to US sports.’

The startup month - September
Welcome to edition #2 of the startup month, sent every first Tuesday. This month we talk to Joey Levy, the co-founder of betr which made a splash in mid-August with the launch of a new micro-betting offering assisted by that social media shrinking violet…
Read more

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UK big three

Entain and Flutter should benefit from their US activities, as should 888, although it will need to reduce debt levels first.

Ontario’s missing millions

Add back: The province’s Q2 data has left industry observers underwhelmed, but that could change when data from of SuperGroup/Betway-Spin, OLG, Sports Interaction and Bet99 is taken into account.

What we’re reading

‘Fuck it Friday’ Dana White and the rise of UFC. “The UFC is like Andy Warhol. Cricket is Mark Rothko. ­Everybody gets Andy Warhol. With Rothko, the entrée is so hard.”

On social


  • Sep 8: E+M Weekend Edition

  • Sep 13: Deal Talk

Contact us

  • Scott Longley scott@clearconcisemedia.com

  • Jake Pollard jake@openmediaservices.com